Ovomaltine Mistura Crocante feat. Alok
Ovomaltine Mistura Crocante feat. Alok
We went deep into the communication core of the Ovomaltine brand, known for being part of incredible mixes, to create a campaign positioning the brand in the territory of Mashups, in partnership with DJ Alok and rapper Hungria.
We went deep into the communication core of the Ovomaltine brand, known for being part of incredible mixes, to create a campaign positioning the brand in the territory of Mashups, in partnership with DJ Alok and rapper Hungria.
We went deep into the communication core of the Ovomaltine brand, known for being part of incredible mixes, to create a campaign positioning the brand in the territory of Mashups, in partnership with DJ Alok and rapper Hungria.
We went deep into the communication core of the Ovomaltine brand, known for being part of incredible mixes, to create a campaign positioning the brand in the territory of Mashups, in partnership with DJ Alok and rapper Hungria.
Client
Ovomaltine Brasil
Year
2023
Category
Branded content
About the campaign
About the campaign
To position the Ovomaltine brand in the new territory of Mashups, we invited Brazil's biggest DJ, Alok, to create a remix together with rapper Hungria and from this partnership came the Mistura Crocante promotion, with prizes such as tickets to the DJ's shows and incredible giveaways.
To position the Ovomaltine brand in the new territory of Mashups, we invited Brazil's biggest DJ, Alok, to create a remix together with rapper Hungria and from this partnership came the Mistura Crocante promotion, with prizes such as tickets to the DJ's shows and incredible giveaways.
To position the Ovomaltine brand in the new territory of Mashups, we invited Brazil's biggest DJ, Alok, to create a remix together with rapper Hungria and from this partnership came the Mistura Crocante promotion, with prizes such as tickets to the DJ's shows and incredible giveaways.
About the campaign
To position the Ovomaltine brand in the new territory of Mashups, we invited Brazil's biggest DJ, Alok, to create a remix together with rapper Hungria and from this partnership came the Mistura Crocante promotion, with prizes such as tickets to the DJ's shows and incredible giveaways.
User generated content
User generated content
Through the Tiktok Branded Mission, we encouraged hundreds of content creators to create their own mashups using Alok's remix and we reached more than 12,000 co-created videos!
Through the Tiktok Branded Mission, we encouraged hundreds of content creators to create their own mashups using Alok's remix and we reached more than 12,000 co-created videos!
Through the Tiktok Branded Mission, we encouraged hundreds of content creators to create their own mashups using Alok's remix and we reached more than 12,000 co-created videos!
User generated content
Through the Tiktok Branded Mission, we encouraged hundreds of content creators to create their own mashups using Alok's remix and we reached more than 12,000 co-created videos!
More Works More Works
More Works More Works
CR4CK TH3 C0K3
Event Brand Experience
2019
2019
CR4CK TH3 C0K3
Event Brand Experience
2019
2019
CR4CK TH3 C0K3
Event Brand Experience
2019
2019
CR4CK TH3 C0K3
Event Brand Experience
2019
2019
CVC 50 Locais por Locais
Influencer Content
2022
2022
CVC 50 Locais por Locais
Influencer Content
2022
2022
CVC 50 Locais por Locais
Influencer Content
2022
2022
CVC 50 Locais por Locais
Influencer Content
2022
2022
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